PIRATE STREAMING IN NEW
ZEALAND OF THE 2019 RUGBY WORLD CUP?
(Common Law v. EU Law?)
For the first time there
will be no live television broadcasts of Rugby World Cup games in New Zealand
this year. Telecommunications provider,
Spark, has acquired the rights to ‘show’ the games (hosted in Japan) and they
will be live streamed on its Spark Sport service. Putting aside the problems of those who still
do not and will not have adequate broadband connections by September, there
will undoubtedly be many who will seek out pirate streams to avoid Spark’s
subscriptions. Because rugby is New
Zealand’s most popular sport, streaming copyright issues are likely to multiply
from current levels.
As in other countries New
Zealand satellite broadcasters who have acquired licences to show content have
been encountering a form of piracy by the parallel delivery of this content streamed
over the internet from other jurisdictions free of charge. Various technologies have been used, although Kodi
programmed set top boxes are popular for viewing on a television screen. There has been litigation.
Current Case Law
In 2010 there was Munhwa
Broadcasting Corporation v Young International which concerned Korean broadcasts being
digitised and streamed online to NZ viewers to watch on their screens. The
defendant argued that the transient copying that occurred in the buffers of the
set top box and then by each picture frame momentarily appearing on a viewer’s
screen were within the section 43A exception for transient reproduction. Section 43A is equivalent to the Directive
Article 5.1/UK section 28A exception for transient copying. Potter J rejected this defence on the basis
that these incidents of copying were not authorised by the rights owner.
Then in 2018 two courts held
in separate suits brought by Sky Network TV that (i) the sale of set top boxes with
‘add-ons’ providing access to pirated streams constitutes an infringing
communication, (ii) the transient storage in the set top box memory of internet packets
making up each video frame was copying, and (iii) the transient display of each
frame on the viewer’s screen was also copying.
In each case Sky referred to the streaming of cricket matches live for
which it had the sole rights to communicate within NZ. The streams were generated from reception of
a broadcast from Sky UK. In one case, a District
Court did not consider the section 43A exception to infringement for
transient copying, while in the other case the High
Court which did, rejected this defence on the basis that only the
owner of copyright in the original broadcast could authorise the streaming in
NZ and without such authorisation the use made by viewers could not be ‘a
lawful use’
In
the High Court decision it was accepted that the streaming of a live cricket
match was a communication of a copyright work.
Since live sport cannot constitute a copyright work then it must have
been the broadcast which was at issue.
That of course was not Sky NZ’s broadcast and the evidence did not show
how and by whom Sky UK received its feed.
Comments on Current Case Law
It is suggested the
reasoning in all three decisions is at the least questionable, despite the fact
that the primary cause of action in the two 2018 actions was breach of the Fair
Trading Act based on allegations that the defendants in the advertising of
their set top boxes had suggested purchasers would not be infringing copyright.
One issue of concern arises because CJEU
statutory interpretation under the InfoSoc Directive seems to have been used
rather than classic common law interpretation.
Further, the WIPO Copyright Treaty which gave rise to the right to
communicate was totally forgotten about.
The ‘internet provisions’ in the NZ Copyright Act derive from the WCT,
including the Article 8 right to communicate to the public’. But, the NZ courts, like the CJEU, ignored or misinterpreted
the Agreed Statement on Article 8, namely: ‘It is understood that the mere
provision of physical facilities for enabling or making a communication does
not itself amount to communication within the meaning of the Treaty …’.
As
to case law precedents, the CJEU decision in Strichting
Brein v Jack Frederick Wullems was used in the two 2018
judgments to interpret breaches of the exclusive right to communicate a work to
the public to include the sale of ‘tweaked’ set top boxes. But for the s.43A defence the most applicable
and persuasive authority for NZ, the UK Supreme Court judgment in Public
Relations Consultants Association v The Newspaper Licensing Agency [2013] UKSC 18, (the Meltwater case) was not considered.
Statutory interpretation
issues
Following
the common law rules of interpretation, the right to communicate would have
been given its literal meaning as there is no ambiguity in the way it is expressed
in the restricted acts listed in s.16 of the NZ Act. It would not be broadened beyond its literal meaning
which is to transmit
information. It would not encompass the
sale of individual pieces of apparatus for receiving or processing the information. Under the old broadcast right, common law
courts, including NZ, did not interpret that right to include the distribution
of radio or television receivers. In
addition, the exception provided by way of the Agreed Statement on Article 8
would be given the same weight as the Article 8 right itself. It should not be devalued on the argument
used by the CJEU that the EU Directive was for the benefit of copyright owners. The aim of the WCT was to bring copyright
into the internet age in a balanced manner.
In
the section 43A transient reproduction exception, limbs (b)(i) and (ii) offer
alternative defence components, and if either one is satisfied then section 43A
provides a defence to transient copying. But the Munhwa
and Sky judgments seemed to conflate
limbs b(i) and b(ii) and concluded that if viewers were receiving a
communication which might infringe copyright, then the viewers’ transient
reproduction could not be a ‘lawful use’ of the communicated work. However, as was pointed out by Lord Sumption in the Meltwater case, ‘The use of material is
not unlawful by reason only of the fact that it lacks authorisation of the
copyright owner.’ ‘Lawful use extends to
use which is “not restricted by the applicable legislation”’. And copyright legislation does not make
private viewing of content on a screen an infringing act any more than it makes
reading a book an infringing act even if the book is a reprint made by an
unlicensed third party.
The
defence provided in s.43A for transient reproduction is not even necessary for
the actual display of sport on a domestic television screen. Copyright is not infringed by the private display
of content on a screen. It never has been since the days of home film
projectors being used to show bought or hired movies. To suggest otherwise, as the courts did, is
in direct conflict with the statutory limitation of the s.16(1)(e) exclusive
right ‘to show the work’ to showings which are made in public.
Conclusion
In
the litigation that will predictably arise as the Rugby World Cup draws closer
it is to be hoped New Zealand’s copyright law will not be misconstrued to
ensure licensees can obtain a remedy.
Until the legislation is changed to reflect a more comprehensive
understanding of the digital technology used to supply content, instead of
trying to use concepts more appropriate to content stored on physical media,
licensees will be best served by seeking blocking orders against ISPs to block access
to the IP addresses of pirate streamers.
NZ courts have plenty of persuasive precedents to follow in the form of
Arnold J’s blocking orders in the UK.
As
it happens, NZ has recently started a major (and no doubt lengthy) review of
its Copyright Act and it is tempting to advocate introducing the US patent
concept of ‘contributory infringement’ to render liable those who supply
especially configured hardware to assist pirates. And the cumbersome concept of infringing copyright
by ‘authorising’ needs to be supplemented or totally replaced!